TGL is making waves, and it’s yet another platform for Tiger Woods to promote Sun Day Red. And guess who just joined in to show their support? Kai Trump! The Benjamin School student was spotted on the sidelines at the SoFi Center, cheering for Woods’s team in a cozy dark green SDR sweatshirt. It is indeed good to see Kai cheer for her schoolmate’s (Charlie) father’s team. It’s safe to say the brand is finding new fans, even after facing a challenging start.

Ever since Tiger Woods parted ways with Nike in January 2024, he’s been busy with Sun Day Red, launched in collaboration with TaylorMade. It has been a bumpy ride. From criticisms about the high price tags to not-so-great sweat-resistant apparel, the brand hasn’t exactly been a smooth sailing-success. Recently, the brand found itself in the middle of a lawsuit filed by Tigeraire, accusing it of “unlawfully hijacking” its logo. That case is still ongoing.

To add more fuel to the fire, Puma also entered the scene, filing a notice of opposition against Sun Day Red’s logo. The sportswear giant isn’t happy with how similar it looks to their famous Leaping Cat logo. Puma argues that it could confuse consumers, given how closely related the goods and services are. In Puma’s latest complaint, they’re arguing that the Sun Day Red logo “will dilute the strength and fame” of Puma’s logo. Basically, they’re saying that the similarity between the two could weaken the impact of their well-known symbol.

In response, TaylorMade stood firm, telling CNBC they’re confident in their trademarks. But trademark lawyer Josh Gerben, who isn’t part of the case, thinks Puma has a solid argument. “This is a real fight,” he said. “I think Puma has a legitimate case.”

Is Tiger Woods really trying to dupe other brands’ logos?

Woods’s legal team might settle before the case goes to court, with trademark attorney Josh Gerben predicting a trial sometime around September 2026. But regardless of the legal drama, Woods isn’t backing down. Just recently at TGL, he showed up wearing a Sun Day Red hoodie. Fans were quick to celebrate Woods’s confidence, flooding social media with comments like, “The GOAT has entered the building.”